Branding + Art Direction + Print Materials + Custom Typeface

The task was create a branding with a unique and modern typeface. I usually create custom fonts through referencing existing fonts by modifying them in order to meet the client’s needs. This time the process was different.

Galaxi Gala Type was started from hand sketches. I first created the letters L, J, U and R and the rest followed. At the end we were happy with the result. I tried to combine an unusual modern typeface with a vibrant, dramatic color palette. The client loved the new logo made by an extraordinary new font face logotype with custom type face. Identity is based on stylized font and vibrant color palettes.